eCommerce and POS Integrations - The missing piece from your eCommerce Operations Puzzle
eCOmmerce and POS integrations are gaining popularity in the current retail market. Wondering what is the reason behind it? Or do you want to know how to integrate eCommerce and Retail POS?
This blog holds answers to all such questions and, in the end, will provide you with the best eCommerce and POS integration solutions. Note: Integration isn’t a complex thing if done with the right service provider. Always focus on picking the best eCommerce POS integration services.
Key Takeaways
Integrating eCommerce and POS unifies the business across different platforms and enhances overall efficiency.
Lack of data synchronization, higher amount of manual work, and poor customer experience are the results of having no eCommerce POS integration.
Benefits of eCommerce and POS integration include – real-time inventory management, higher customer satisfaction, and more.
eCommerce POS Integrations - Beyond Just a Management Tool
Think about having a unified system in place where you can track every order detail from your multiple stores running across online and offline mediums. It’ll make it super easy for you to manage everything, from your inventory to sales data, customer information, order details, and everything.
With eCommerce and POS integration, you can bring this imagination to your business in reality and can set up perfectly seamless business operations in place.
And not to forget, it not only helps in keeping track of crucial data like inventory, orders, etc., in real-time, eCommerce POS integration allows merchants or business owners to get insightful data that helps them in forecasting and strategizing their business for the future.
Okay. We got you. There is no point in believing in it unless you are able to locate some real-life application of the benefits of eCommerce and POS integrations.
To feed your curiosity, we will discuss the complexities a business may face when eCommerce and POS integration is absent.
Challenges without eCommerce and Retail POS Integration
It is extremely important to understand the drawbacks of not having integration between your eCommerce store and the Retail POS. This way, it’ll be easier for you to see the value added by the integration.
Let’s take up the most common challenges you may face without having eCommerce POS integration.
Lack of Data Synchronization
Merchants who have their business across multiple platforms, online and offline, face the biggest issue of data synchronization. Unifying the operations of online and offline stores remains a dream for many merchants to this date because they lack eCommerce and POS integration.
The result?
Merchants fail to track their crucial data like inventory, sales, and other valuable information. This leads them to nothing but a non-unified business that struggles to keep up its operations in the optimum condition.
Higher Manual Intervention
Without proper eCommerce POS integration in place, merchants may find it extremely hard to maintain their crucial data. Since there is no automation, merchants end up spending infinite hours updating valuable data like order details, sales, inventory, etc. As a result, it creates a big space for errors, which then results in poor business strategizing and forecasting.
Poor Customer Experience
You may wonder how lacking the eCommerce and POS integration can lead to poor customer experience. Here’s the answer-
Customers these days show a higher interest in making online purchases. But for businesses that run both online and serve customers in-person also, it is important to offer the buyers the BOPIS option = Buy Online, Pick Up in Store.
Merchants who don’t have the eCommerce POS Integration fail to keep track of their order flow in real-time, leading to the unfulfillment of orders, which ends up leaving an impression of a bad experience for the customer.
Once you are done reading these challenges, you may now be interested in finding the perfect solution to eliminate all such problems.
Yes, you made the right guess. eCommerce and POS integration are ways to tackle and eliminate all such challenges.
The answer to your ‘How?’ is in the following section.
Crucial Role of eCommerce and POS Integration
You have enough information now to understand that it is beneficial for merchants to integrate their eCommerce store with the Retail POS. However, to have a better idea of it, you should be aware of the key benefits of eCommerce and POS integration for businesses.
Key Benefits of eCommerce POS Integration for Merchants
Unified Operations
Integrating POS and eCommerce establishes a seamless connection between the online and offline business operations. This gives merchants access to having more accurate inventory levels and sales data. Not only that, it enables a perfect synchronization of customer information across different channels.
Improved Customer Experience
eCommerce and Retail POS integration enables a seamless customer experience, irrespective of whether a customer buys from an online store or makes a purchase from an offline store of the same business.
Such a smooth transition between your online and offline store leaves your customers with a higher percentage of satisfaction, as they can easily check the availability of your products across the stores or may even place a return order.
Real-Time Inventory Management
Having an accurate inventory is another key benefit of having eCommerce POS integrations. It creates a tangible connection across all your online and offline stores, and customers can check your products online and visit your store to make a purchase.
The integration also removes the manual efforts from inventory management and delivers higher accuracy in inventory data management.
Crucial Data Insights
eCommerce POS integration allows merchants to have access to crucial customer data and sales analytics. This valuable data helps you drive your future marketing strategies that aid your success in the world of eCommerce.
Now you have the complete information about how crucial eCommerce and POS integration is for businesses.
Is there anything more you want to know about?
Maybe about the best solution for integrating eCommerce and POS.
SKUPlugs - The Best Solution for eCommerce and POS integration
SKUPlugs is the most recommended integration service provider for eCommerce and POS, as well as others, including Lightspeed Shopify, Loyverse WooCommerce, Square Shopify, and many more.
The level of customization offered by SKUPlugs is hardly matched by any other service provider on the internet. Moreover, the feature-packed integration solutions allow businesses to harness the maximum benefits of setting up integrations.
The best part is that you’ll get access to superfast customer support that’ll help you with all of your queries and resolve them as soon as possible.
Ready to fix your business operations by adding the missing piece of eCommerce and POS integration? Sign up now and start your free trial today.