How to Determine if Your Marketplace Integrator is Right for You
Are you tired of tracking your inventory or orders across multiple marketplaces? If yes, you are in desperate need of a Marketplace integrator. For those who are not aware of what it is or are looking for online marketplace sync software, this blog is your guide to finding everything you should know about marketplace integration.
To understand the need for a marketplace integrator, it is important for you to know how it can benefit your business.
Let’s begin with a brief introduction about what marketplace integration means.
What is marketplace integration?
Although the term may seem a little technical, it simply means connecting your online business to different marketplaces like Amazon, Etsy, etc. With the help of a trusted online marketplace sync software, you can integrate your online stores with the marketplaces. As an immediate result, you can seamlessly manage your orders and inventory across multiple channels.
But you may still wonder why I need it. Let us explain it to you in a simpler manner.
For example, you started a new online eCommerce store selling high-quality apparel. Now, you also want to sell your products on different marketplaces like Amazon, Etsy, etc. This is when the problem arises. Since there is no synchronization between what you sell through your eCommerce store and through the different marketplaces, it becomes a complete hassle for you to track your inventory and orders.
As a result, you may end up overstocking your inventory with certain products or selling products that are out of stock. What happens next? Your customers suffer a poor shopping experience, and you become a ball on the court traveling in different dimensions – inventory, orders, sales, etc.
‘Marketplace integrator is the solution to this problem.’
Once the integration is in place, it establishes a medium between your online store and the marketplace to transfer data across the platforms. It automatically updates your inventory whenever a purchase is made from any of the sales channels. As a result, you eliminate the manual work from inventory management.
Advantages of Choosing a Marketplace Integrator
After reading the previous section, it is clear to you that integrating your online store and the marketplace is beneficial. But the advantages of a marketplace integrator are more than what you can imagine. Here are some of the top benefits of choosing marketplace integration.
Accurate Inventory Management
The first and foremost benefit of choosing marketplace integration is that you no longer have to indulge in the tedious task of managing your inventory. With auto synchronization between the different platforms, you can easily manage your inventory automatically across your different sales platforms. Since no manual intervention is needed, you get highly accurate inventory data with the least chance of errors.
Multi-channel Selling
The biggest reason why most retailers choose not to sell on different sales channels is the hassle of inventory management. When multichannel inventory sync is in place, you can manage your inventory for multiple online stores through a unified system.
As a result, you can reach a wider audience through multiple sales platforms easily and scale your business.
Faster Order Processing
Another common problem that retailers face is managing and processing their orders. With the help of a marketplace integrator, you can automate the order processing. This improves the efficiency of your business in managing and processing your orders at a faster speed. This further leads you to ship the products to the customers always on time.
Higher Customer Experience
When you take another look at all the benefits of marketplace integration, you will note an interesting thing. With faster order processing, accurate inventory management, and consistent product information on all the sales platforms, you are able to improve the overall customer experience. And it is a well-known fact that happy and satisfied customers are the way to build successful businesses.
Improved Report and Analytics
Last but not least, the integration allows real-time synchronization of orders, inventory, and product information. This offers you an accurate update of all the crucial data like inventory, top-selling products, and more. It facilitates you in making more informed business decisions.
After reading about the benefits of choosing a marketplace integrator for your business, we are sure that you now fully understand the importance of marketplace integration.
But you may be confused about whether or not you need marketplace integration. Don’t worry; the next section will clear up all your doubts.
Identifying if You Need Marketplace Integration
To find out if your business needs marketplace integration, you don’t need to go through any serious business analysis. Just ask yourself the questions mentioned below and make your decision.
- How would you think complexity is involved in managing multiple accounts?
- How efficiently do you process your order?
Let’s take these questions one by one.
How would you think complexity is involved in managing multiple stores?
It is important for you to analyze the level of complexity you are facing in running multiple online stores. If you think the tedious business operations make it a hard choice for you to sell on multiple channels, you need to choose a marketplace integrator.
As discussed previously in this blog, using a marketplace integrator allows you to manage inventory through a unified system. And ultimately, it makes it easier for you to manage multiple stores.
Hence, if you are looking for a solution to ease your multi-channel selling process, you should choose a marketplace integrator.
Moving on to the next question.
How efficiently do you process your order?
You may not have a definite answer to this question. But if you are struggling to frame a clear answer to this question, it means your order processing part is not as strong as it should be.
If you are processing your orders manually and face the problem of delayed or wrong order deliveries, you should sign up for a marketplace integrator right away.
With marketplace integration, you can automate the processing of your orders and deliver an excellent customer experience.
We hope we have explained the need for a marketplace integrator to you in a detailed way. Do you also need a marketplace integrator that has all the power described above?
SKUPlugs - Your Customized Marketplace Integrator
If you are looking for a marketplace integrator, never settle for some ordinary solutions. SKUPlugs offers custom marketplace integration solutions, making it the most trusted choice for retailers. The innovative marketplace integrator is fully packed with the most advanced features. With real-time order and inventory synchronization, SKUPlugs facilitates faster order processing, auto inventory management, and much more.
Realize the full benefits of choosing a marketplace integrator for your retail business with SKUPlugs. Sign up now to start your free trial.